Friday, August 28, 2009

BOGO No No


I love how Payless shoes started promoting the term "BOGO" and now I see it everywhere.

But, I have to admit, I find the term a little misleading. After all, it isn't "Buy One Get One." It is really "Buy One Get One Half Off."

You know, BOGOHO.

8 comments:

Anonymous said...

I agree that I have always found that misleading, however, I never pursued it to that end.

Brian and Janette said...

Insightful!

Token Asian Friend said...

I think they should just switch the whole promotion to simply "Buy One Get One" free, just to avoid the controversy.

Jamie said...

The whole "BOGO" thing always annoyed me. I like your term a lot better :)

Anonymous said...

LOL. Suddenly it all makes so much more sense.

missOlea said...

In Australia, retailers have to advertise as "Buy One, Get One Free" or something more clear, like "second pair half price".

I got really confused with the ETSY BOGO weekend sale, because I automatically assumed it was BOGOF, but it was more like BOGAS - Buy One, get a sample - or like you said, Buy One, get another for 20% off! Ridiculous!

michelle@somedaycrafts said...

So true! Just give us one for free!!!!!

Unknown said...

Brilliant! LOL at this post.