Friday, August 28, 2009

BOGO No No


I love how Payless shoes started promoting the term "BOGO" and now I see it everywhere.

But, I have to admit, I find the term a little misleading. After all, it isn't "Buy One Get One." It is really "Buy One Get One Half Off."

You know, BOGOHO.
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8 comments:

  1. AnonymousAugust 28, 2009 at 3:35 PM

    I agree that I have always found that misleading, however, I never pursued it to that end.

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  2. Brian and JanetteAugust 28, 2009 at 4:12 PM

    Insightful!

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  3. Token Asian FriendAugust 28, 2009 at 6:01 PM

    I think they should just switch the whole promotion to simply "Buy One Get One" free, just to avoid the controversy.

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  4. JamieAugust 29, 2009 at 8:10 PM

    The whole "BOGO" thing always annoyed me. I like your term a lot better :)

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  5. AnonymousAugust 30, 2009 at 2:27 PM

    LOL. Suddenly it all makes so much more sense.

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  6. missOleaSeptember 1, 2009 at 5:51 PM

    In Australia, retailers have to advertise as "Buy One, Get One Free" or something more clear, like "second pair half price".

    I got really confused with the ETSY BOGO weekend sale, because I automatically assumed it was BOGOF, but it was more like BOGAS - Buy One, get a sample - or like you said, Buy One, get another for 20% off! Ridiculous!

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  7. michelle@somedaycraftsSeptember 4, 2009 at 8:37 AM

    So true! Just give us one for free!!!!!

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  8. UnknownSeptember 22, 2009 at 8:49 PM

    Brilliant! LOL at this post.

    ReplyDelete